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African Urban Lab, an innovation-driven initiative shaping sustainable urban development across Africa, recognized the power of visual storytelling to engage a wider audience. However, their internal team lacked the expertise and production capacity to translate complex academic concepts into engaging, accessible video content. With a growing international audience and a need to communicate their research, workshops, and student experiences in a visually impactful way, African Urban Lab approached Zanziholics to elevate their digital presence through professional video production.
Zanziholics designed and produced a series of short-form educational videos tailored for YouTube and social platforms. Our team handled concept development, scripting, filming, and editing—ensuring the final content was not only visually compelling but also communicated African Urban Lab's mission in a relatable and digestible format. The videos featured project highlights, student testimonials, and expert insights, with a clean, modern editing style suitable for an international academic and professional audience. This initiative significantly boosted their online engagement, widened their reach, and positioned African Urban Lab as a thought leader in Africa's urban development space.